Gymchat 267 - Carving out a Niche in the Strength Equipment Business (Eric Chessen)

Got an idea for a piece of equipment? What's next?


Whether you're on the 'fitness enthusiast' or 'fitness professional' side of the fence (or perhaps a little of both), chances are you've had an idea at some point for a new piece of equipment. Or perhaps a change to an existing one.

This week we'll be discussing the various ways to go from 'wouldn't it be good if...' to having your own line of fitness equipment. Where do you start? How do you get the word out? Who do you ask for help?

Helping us tackle this one is Exercise Physiologist Eric Chessen, joined by Personal Trainer and Strength Athlete Josh Hewett. Fantastic.


NB : We'd love to hear your questions and comments. If there's a particular subject you'd like Eric and Josh to address, just swing by the event page for this Gymchat and leave a comment or jump in the Hangout and ask it directly.

And if you'd like to point your friends/colleagues to the discussion, just use the 'share' button at the top of that page. The more the merrier.


Details -

Who : Exercise Physiologist Eric Chessen, Personal Trainer and Strength Athlete Josh Hewett, and You
Topic : Carving out a Niche in the Strength Equipment Business
When : Monday Dec 8, 8:00pm EDT (the Event page shows what time that is in your local timezone).
How : Watch the live stream, join the hangout (just add Top Form Fitness to one of your circles, and Josh'll send out the URL when the Hangout starts), or jump in the Q&A on the Event page itself. We'll also post the full video shortly after the Gymchat.


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NB : For a complete list of everything we use and recommend, swing by the reviews area. And of course the Straight to the Bar Store. It's all in there.

To learn how to put it to work, swing by the Guides area.


Coming Up : We've got several fantastic discussions coming up shortly - with Powerlifter Bill Piche, Strength & Conditioning Coach Matt Palfrey and many, many others. Of course, we're always scheduling more; if you'd like to suggest either a topic or a person that should definitely be on the show, drop us a line. Cheers.

Scott Andrew Bird

Scott Andrew Bird is a writer, photographer and a guy who just loves this stuff. He's been at home in front of a computer for more years than he cares to remember (OK, 34) and is now making amends for years of many mistakes noted in the De-constructing Computer Guy articles (part 2) on T-Nation.

Find out what he's up to via Twitter, Google+, Facebook; and of course his online home. Enjoy.



Like this? Check out :

Gymchat 277 - Barefoot Running - Believe the Hype! (Steven Sashen).

Tried it? Wondering if you should, and how to start? Dive in.

Gymchat 239 - How to Get HUGE! (Craig Bongelli).

Whether it's for strength, competition or aesthetics, how do you go about packing on a serious amount of muscle mass? Is it just a matter of 'eating everything in sight' and training hard?

The Future of Fitness : Health & Fitness Predictions for 2015.

Time once again to peek into the near-term future.

Gymchat 242 - The Role of Genetics in Aesthetics & Performance (Bill Piche).

The role of each, and to what extent each can be changed.



Of course, if you enjoyed these, I'd highly recommend grabbing the Strength & Fitness Newsletter. Delivered weekly, and absolutely free.

(there's also a Daily Update, if you're looking for an even larger dose of training-related goodness.)

NB : If you'd like to write a guest post for Straight to the Bar - I love hearing how other people are training - get in touch. If you've got a fitness competition or seminar coming up, add it to the calendar.

Look forward to hearing from you.


Over to you. Leave a comment below, or send us a tweet :


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