Straight to the Bar

All Things Strength

HELPING YOU GET STRONGER SINCE 2004

Gymchat 267 – Carving out a Niche in the Strength Equipment Business (Eric Chessen)
Written By : Scott Bird

Whether you’re on the ‘fitness enthusiast‘ or ‘fitness professional‘ side of the fence (or perhaps a little of both), chances are you’ve had an idea at some point for a new piece of equipment. Or perhaps a change to an existing one.
This week we’ll be discussing the various ways to go from ‘wouldn’t it be good if…‘ to having your own line of fitness equipment. Where do you start? How do you get the word out? Who do you ask for help?
Helping us tackle this one is Exercise Physiologist Eric Chessen, joined by Personal Trainer and Strength Athlete Josh Hewett. Fantastic.


NB : We’d love to hear your questions and comments. If there’s a particular subject you’d like Eric and Josh to address, just swing by the event page for this Gymchat and leave a comment or jump in the Hangout and ask it directly.
And if you’d like to point your friends/colleagues to the discussion, just use the ‘share‘ button at the top of that page. The more the merrier.

Details –

Who : Exercise Physiologist Eric Chessen, Personal Trainer and Strength Athlete Josh Hewett, and You
Topic : Carving out a Niche in the Strength Equipment Business
When : Monday Dec 8, 8:00pm EDT (the Event page shows what time that is in your local timezone).
How : Watch the live stream, join the hangout (just add Top Form Fitness to one of your circles, and Josh’ll send out the URL when the Hangout starts), or jump in the Q&A on the Event page itself. We’ll also post the full video shortly after the Gymchat.

Coming Up : We’ve got several fantastic discussions coming up shortly – with Powerlifter Bill Piche, Strength & Conditioning Coach Matt Palfrey and many, many others. Of course, we’re always scheduling more; if you’d like to suggest either a topic or a person that should definitely be on the show, drop us a line. Cheers.

Over to you. Drop us a line on X/Twitter ( @scottbird ), or add a comment below.

Cheers.

 

NB : if you love talking about strength-training as much as I do, you might also like to check out the weekly newsletter. A regular dose of fitness-focussed discussions, absolutely free.

And if you'd like to check out any of the stuff mentioned above (or in the comments), swing by Amazon. Huge assortment of fitness gear.

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Straight to the Bar is the online home of fitness enthusiast Scott Bird, and looks at the many training approaches, essential techniques, uncommon exercises and superb equipment to help you become as strong as humanly possible. In short, this site is the home of all things strength.

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'Napalm' Jedd Johnson.
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Written By Scott Bird
Scott is a long-time fitness enthusiast (Jan 2004!), writer and photographer living in Sydney, Australia. If you share the passion for spending a bit of time under a bar, welcome. Love hearing how everyone else trains. You can connect via X (Formerly Twitter), Facebook and the various networks listed in the sidebar.
Drawing of Scott Andrew Bird performing a deadlift. Artwork by Vince Palko.